Advertisers shelled out up to $8 million for a spot during Super Bowl 59. Ad industry executives still consider the price tag ...

As the Super Bowl fuels spending on food, betting, and entertainment Flutter Entertainment, Wingstop and DoorDash stocks are ...

Every year, the Super Bowl attracts over 100 million viewers worldwide, breaking records and leaving a mark on global culture ...

Even die-hard football fans probably don't know some of these Super Bowl facts. Here's what to know before the Chiefs play ...

One factor that could push Fox’s Super Bowl audience to a new high is a streaming feed of the game that will be available on ...

Every year, without fail, the Super Bowl is the most-watched television event in the country. And frankly, nothing else comes ...

Every single year we get a new Super Bowl to add to this list. But every single year, it seems, we get a new Super Bowl to ...

From Brady to the future of pregame shows to predicting the ratings, The Athletic's media columnists analyze the big game.

While only 19% are aiming to shell out more on food, beverages and fan gear as they watch this year’s NFL season finale, this ...

In the past three years, according to research performed by marketing professor Kim Whitler, the number of Super Bowl ads that have had male-only celebrities has declined by 26% compared to a similar ...