News

LEGO success story: How the toy giant stacked its way back from $800 million debt to a billion-dollar empire; Just 1 question changed everything
LEGO faced significant financial difficulties, with debt amounting to $800 million. Jørgen Vig Knudstorp's leadership ...
Ahead Of Toy Story 5, Pixar’s Boss Revealed One Way The Film Will (Thankfully) Stand Out Amongst Other Kids-Centric Content
After the first Toy Story came out, there have been many other kids movies that families love, like The Incredibles, The LEGO Movie, Spider-Man: Into the Spider-Verse and more. Ho ...
Indiatimes7d
LEGO's success story: How the company survived a debt of $800M and made one of the greatest comebacks in history
Their lesson from this sale was that every creation has a story and to create, people need bricks! By 2015, LEGO passed Mattel to become the world's greatest toy company with $2.03B sales in the ...
Warc2y
Bionicle: How LEGO told a story and sold a toy
In 1999 and 2000 the LEGO Company was enjoying success with its two new product lines Slizer and RoboRiders. They were part of a whole new category of toys – action figures that were easy to construct ...