Unilever believes creator marketing will accelerate change in a competitive market. How will this increased investment influence the marketing industry?

Now that Unilever has acquired personal care brand Wild, the companies are optimistic that refillable toiletries will become ...

Fernando Fernandez joined Unilever as CEO, following the surprise exit of predecessor, Hein Schumacher. Last week the new arrival sat down with Barclays' Warren Ackerman, to discuss his vision for the ...

Unilever’s ULVR0.52%increase; green up pointing triangle new Chief Executive Officer Fernando Fernandez expects to accelerate the company’s turnaround plans by selling a number of ...

The FMCG giant’s influencer-led strategy risks depleting trust in its brands, under the wrongheaded assumption that brand ...

Unilever's decision to swap out Hein Schumacher for Fernando Fernandez crosses a rubicon, says Ian Wright of Acuti Associates ...

Unilever’s new CEO Fernando Fernandez is set to take a leaf out of US president Donald Trump’s marketing playbook by boosting the big food business’s social media marketing budget. That’s not an ...

In my ‘fireside chat’ with Unilever’s new CEO Fernando Fernandez this month, there were three standout points: his laser-focus on demand generation and premiumisation; his ambition to drive ...

Consumer goods giant Unilever has bought upmarket refillable personal care brand Wild to add to its stable of household names ...

Unilever said it received a binding offer ... bigger brands. It recently named Fernando Fernandez as chief executive in order to accelerate the sale of a number of underperforming brands in ...

Unilever's new Chief Executive Officer Fernando Fernandez expects to accelerate the company's turnaround plans by selling a number of underperforming brands in the food segment. In a fireside chat ...