News

Here's How Apple Came Up With The Name 'Siri'
Long before it echoed in millions of living rooms and pockets, Siri was just one option that Apple contemplated calling its ...
Still no AI-powered, ‘more personalized’ Siri from Apple at WWDC 25
Apple announced a slew of updates at the Worldwide Developer Conference with one notable exception. It still hasn't revealed ...
Apple's big Siri update still isn't ready for primetime
Back in March, Gurman noted Apple was still "running way behind" on delivering any substantial updates to Siri, with its more ...
How macOS Tahoe’s Spotlight upgrade sets the stage for a smarter Siri
OS Tahoe’s Spotlight upgrade is easily one of the top 5 announcements from WWDC, and we're here to explain why.
Apple Knows AI Isn’t What People Really Want, but It Can’t Say That
Apple execs didn't have a super satisfying answer about what went wrong with AI Siri, but they also don't really need one.
Apple's most prominent product struggle was on stark display at WWDC
Apple CEO Tim Cook (L) and Senior Vice President of Software Engineering Craig Federighi greet the audience during the ...
Pan-European Media Group Cordoba Launches With Ex-BBC Chief Tony Hall, Apple Siri Co-Creator Luc Julia as Senior Advisors (EXCLUSIVE)
Pan-European media group Cordoba launches in Paris with ex-BBC director-general Tony Hall and Apple Siri co-creator Luc Julia ...
Apple WWDC 2025 Kicks Off. Siri AI ‘Needed More Time to Reach Our High Quality Bar.’
The rollout of Apple’s new AI features was delayed last fall and on arrival it omitted the new Siri, for which Apple users ...