From eye-catching stunts to AI-generated variations, Top 20 digital and integrated campaigns are a round-up of some of 2024's ...

Publicis Groupe – Saatchi & Saatchi Middle East was awarded the Creative Agency of the Year 2024 title at the awards.

Christmas drives up the cost per click (CPC) and cost per thousand impressions (CPM) in industries like retail and e-commerce ...

The Top 20 News Stories is just one of the many year-end lists featured in The Annual 2024 issue. The issue also includes ...

As industries increasingly shift online, business-to-business (B2B) marketing is evolving rapidly to meet the unique demands of complex business ecosystems. Traditionally, digital marketing strategies ...

One of Campaign Middle East’s most anticipated issues is out now – The Annual 2024. The issue takes a comprehensive look back ...

PRHub's Vlada Lomova has a closer look at the technologies, talent, and trends shaping the future of regional PR industry.

As Deputy-CEO, Omar Sarieddine will oversee 9Yards’ regional and international operations, new business partnerships and expansions. 9Yards Communications, an integrated marketing agency, has ...

To succeed in 2025, businesses must leverage deep personalisation beyond data-driven recommendations to hyper-localised content, writes Georgetown University's Prashant Malaviya. Share on Facebook ...