Three weeks before the Netflix series Sirens aired, the marketing team behind Edible’s fruit arrangements got a heads up from ...

Influencer agencies Billion Dollar Boy and United Talent Agency spill their strategies for infiltrating Cannes as creators ...

Following Tuesday’s news, Nvidia’s shares rose 3% in one day, and other AI chip companies have benefited — Broadcam’s shares ...

“Our job is to be very in-tune with what’s happening in culture,” she told Campaign. “Not because it’s a trending thing, but ...

In 2025, the rules are being rewritten daily by AI systems that not only accelerate content creation, but also reshape how we ...

McDonald’s penned a 356-word post “as the person behind” its X account to announce the Snack Wrap’s July 10 comeback.

Amanda Brencys, Murder Hornet’s new executive creative director, states that’s how she was often described when it came to ...

With Open season just a couple of months away, the USTA and agency partners Dentsu Creative and Daloy Creative turned to DJ ...

The heartwarming film by Crispin and Logan Industry aims to teach consumers the benefit of saving and showing up for loved ...

CMO Spend Survey finds average marketing budgets are at 7.7% of company revenue for a second consecutive year. However, half ...

At the recent Campaign360, Charlene Lee shares how Shein’s real-time production, pop-up activations, and micro-influencer ...

After nearly two decades together at major shops, Brett Banker and Eric Segal launched X&O (Experts and Officers) in 2023 with a bold proposition: no pitching and no “agency bloat.” Just expert-led ...